AI Insights · Timothy · January 2023
Top 5 Ultracasual Games on iOS in the UK in Q4 2022
Discover the performance trends of the top 5 ultracasual games on iOS in the United Kingdom during the fourth quarter of 2022, based on data from Sensor Tower.
In the fourth quarter of 2022, the ultracasual gaming market on iOS in the United Kingdom saw notable trends and shifts among the top 5 games. Here’s a detailed look at their performance:
Diamond Painting ASMR Coloring From Crazy Labs, this app experienced a consistent rise in weekly revenue, peaking at approximately $628 in mid-December. Weekly downloads saw significant fluctuations, with a high of 5.2K in late October and another peak of 5.2K in mid-December. Weekly active users also showed an upward trend, starting at 3.2K in late September and reaching 8.3K by the end of December, with a notable peak of 9K in mid-December.
Draw it Kwalee Ltd's game saw a gradual increase in weekly revenue, peaking at around $548 in the last week of December. Weekly downloads surged towards the end of the quarter, hitting 15.9K in the final week of December. Active users mirrored this trend, growing from 17.3K in late September to a remarkable 35.3K by the end of December.
Fill The Fridge! Rollic Games' app had a varied performance in terms of revenue, peaking at about $448 in early December. Downloads saw a significant rise towards the end of the quarter, with a high of 16.5K in the last week of December. Weekly active users remained relatively stable, starting at 118.3K in late September and ending at 70.4K in late December.
Dot to Dot: Connect the Dots This game from Dot to Dot s.r.o. showed steady revenue growth, peaking at $227 in late November. Weekly downloads were modest but saw a peak of 438 in the last week of December. Active users increased gradually, from 430 in late September to 683 by the end of December.
Goo: Slime simulator, ASMR Exomind LTD's app had a stable revenue trend, peaking at $180 in the final week of December. However, downloads were minimal, with occasional upticks such as 12 in late November. Active users gradually decreased from 158 in late September to 93 by the end of December.
These trends highlight the dynamic nature of the ultracasual gaming market in the UK. For more detailed insights, visit Sensor Tower.
